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Promoter: Boxing Needs to Build Young Fans

In only six months, Premier Boxing Champions has emerged to become a major player in the boxing world by consistently putting up-and-coming fighters and budding champion on national television.

This Saturday will be no different when Deontay “The Bronze Bomber” Wilder puts his WBC heavyweight championship on the line against French heavyweight Johann “Reptile” Duhaupas on the Premier Boxing Champions  on NBC card. Thanks to PBC, Wilder will become the first heavyweight champion to defend his title on national television since Larry Holmes did in May 1985.

For boxing big wigs like Wilder’s promoter Lou DiBella, fights like this on a big national stage are going to become the norm not the exception.

DiBella told Today’s Knockout:

“In building young fans one of the things you have to do is make good fights. So I expect you to see that a lot of the fights you are now seeing are to lead to something; they are going to lead to bigger fights. I expect you’re going to see showdowns between these top welterweights, the same way the same we you will see a showdown on Dec. 5 between Peter Quillin and Danny Jacobs on Showtime.”

If you are a true boxing fan, I’m sure you have heard these famous four words come out the mouths of some of the top boxers in the game today:

“Thank you, Al Haymon.”

Shout outs to Haymon, who advises about 75 percent of the top boxers in the world, have become a staple of post-fight interviews over the last couple years. Thanks to Haymon, who organized the PBC promotion, a lot of big-name fighters sans Floyd Mayweather are getting some of the biggest paydays of their careers by taking their talents to national TV.

Despite keeping a non-existent profile, Haymon is looked upon as the biggest power broker in the sport of boxing. With Haymon pulling the strings behind the scenes, PBC is already thriving in its infancy stages and has other major boxing promotions like Golden Boy and Top Rank on high alert — which, according to DiBella, is a good thing.

“The one thing PBC is doing is it’s bringing more boxing to more people, more boxing to more eyeballs,” Dibella said. “What we also have to do is make the best fights possible and I think you are going to see — be patient — and you are going to see big fights.”


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